OK, I know you’re probably sick of those big guru product launches.  But now I understand why they keep doing them – I just saw a video that “peels back the curtain” and explains exactly what’s going on…

(Including the whole “good old boys” club and what kind of profit margin they really have – the “math” behind these launches is pretty crazy.)

Here’s the link:

Product Launch Formula 3.0

Even if you’re completely sick of these launches – the insider stuff behind these things is crazy:

Jeff Walker Product Launch Formula 3.0